I was MINIMAL's lead designer on the XBOX 360 console design project, which established the current hardware design language for the brand, and influenced Kinect and all current XBOX accessories. Content mirrored with permission from MNML.com.
MINIMAL collaborated closely with Microsoft on the Xbox 360 + Kinect sensor, a game-changing next generation entertainment console and experience. Kinect enables three-dimensional full-body motion control of your character and environment, eliminating the need for a controller and enhancing the immersive game experience. You already know how to play.  Just be yourself.

Upon launch, Kinect became that fastest selling gadget in consumer electronics history, selling more than 8 million units in 2 months. More importantly it got 8 million+ consumers off their butts and engaged in physical activity and provided more immersive bonding experiences within families and amongst friends.
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